Who it's for

Payments built around your industry.

Seven7 Pay specializes in the businesses general processors underserve, from coaches and course creators to hotels, wholesalers and collectibles dealers.

Industries we specialize in

A specialist, not a generalist.

We're a specialized payment processing and technology partner, not a general merchant services provider competing on price alone. These are the five kinds of business we know best.

01

High-risk & specialty merchants

Turned down or shut down by a traditional processor because of your industry, business model, chargeback exposure or underwriting complexity? We place legitimate higher-risk businesses with stable, properly underwritten processing.

  • Coaching platforms
  • Subscription services
  • Nutraceuticals
  • Online education
Apply for this industry
02

Omnichannel & complex payments

For established businesses that take payments in more than one place. We bring every channel together with integration support and consolidated reporting, instead of a stack of standalone products.

  • Card-present
  • E-commerce
  • Recurring billing
  • Invoicing
  • Virtual terminal
  • Gateway
Apply for this industry
03

Independent & franchise hospitality

For independent hotel and motel operators, regional hospitality groups and franchise owners who make their own processing decisions, including multi-property ownership groups and independent brands.

  • PMS integration
  • Reservation payments
  • Multi-property reporting
Apply for this industry
04

B2B, wholesale & manufacturing

For distributors, wholesalers, warehouse operations and manufacturers with substantial commercial card volume. Payment optimization designed to lower your costs and improve cash flow.

  • Level II/III data
  • ERP integration
  • AR automation
  • Invoicing
  • Virtual terminal
Apply for this industry
05

Sports memorabilia & collectibles

For established memorabilia dealers, collectibles retailers, autograph businesses, auction houses and marketplaces selling authenticated merchandise, with underwriting that understands specialty inventory.

  • High-ticket sales
  • Retail + online
  • Fraud prevention
  • Chargeback management
Apply for this industry
Up close: coaching & education

Built for the people who teach.

Coaching and online education are among the specialty businesses we serve most. Here's how Seven7 Pay fits the way each of them sells.

For coaches

Close the call. Send the link. Get paid.

Life, business, health and executive coaches lose clients in the gap between "yes" and payment. Seven7 Pay closes that gap with payment links you can send anywhere and plans that make your premium offer an easy decision.

  • Payment links for DMs, email, text or your calendar booking page
  • Flexible plans for high-ticket programs, with deposits and balances
  • Retainers and session packs billed automatically every month
  • Retreat and mastermind deposits with scheduled final payments
That call was exactly what I needed. I'm in! How do I sign up?
So excited to work with you! Here's your link. You can choose pay-in-full or 4 monthly payments.
Breakthrough Coaching · 90 days$3,000 or 4 × $780
Secure checkout
For course creators

Launch-proof payments for big weeks.

Most processors panic when sales spike. We agree your launch volume before you open cart, so your best week ever stays your best week ever, not a frozen account and a week of emails to support.

  • Pre-approved launch limits set with your account manager
  • Order bumps and one-click upsells to raise average order value
  • Coupons, early-bird pricing and cart-close deadlines
  • Instant access through integrations with your course platform
dashboard.seven7pay.com/launch
Cart open5 days
Revenue$84,210
Avg order$412
Pre-approved launch limit
No holds triggeredWithin agreed limits
For authors

Sell your book direct. Keep the reader.

Marketplaces keep your customer list and a big slice of every sale. Sell signed copies, ebooks, audiobooks and bulk orders from your own site, then turn readers into students with a companion course or workshop.

  • Digital delivery for ebooks and audio, right after payment
  • Pre-orders with launch bonuses and charge-on-ship options
  • Invoices for bulk and speaking orders from schools and companies
  • Book-to-course bundles that grow every reader's lifetime value
Signed hardcoverPre-order · ships on release day$32.00
AudiobookInstant download$19.00
Companion workshopAdded at checkout$97.00
Bulk order · 40 copiesInvoice to Lincoln High School$960.00
This week$1,108.00
For teachers & tutors

Tuition that collects itself.

Music teachers, tutors, language schools and studios spend hours chasing payments. Set up recurring tuition once and let families pay online, with reminders and receipts handled for you.

  • Recurring tuition weekly, monthly or by term
  • Lesson packs, sibling discounts and trial lessons
  • Friendly reminders before every charge and after any failed card
  • Parent-friendly receipts and a simple portal to update cards

Lily P. · Piano lessons March

Weekly lesson · auto-payNext charge Monday, reminder sent$45.00
For memberships & communities

Recurring revenue that sticks around.

Paid communities, alumni clubs and content memberships live and die on retention. Seven7 Pay helps you keep members with smart retries, card updating and tiered pricing that lets people grow with you.

  • Monthly and annual tiers with free trials and upgrades
  • Failed-payment recovery that keeps members from churning by accident
  • Pause instead of cancel options to win back busy members
CommunityForum & monthly Q&A$29/mo
Inner Circle Most popularEverything + weekly coaching$99/mo
Annual VIP2 months free$990/yr
And many more

If you teach it, we can process it.

Workshops & events

Tickets, early-bird pricing and group registrations.

Certifications

Multi-level programs with exams and renewals.

Wellness & fitness

Online classes, challenges and practitioner programs.

Digital products

Templates, toolkits, printables and resource libraries.

Not sure which setup is right? We'll map it with you.

Start your application and your account manager will recommend the checkout, plans and integrations that fit your business.